Summer Reading: Bookmarks Outside Your Box

tinis1.jpgHurray! It’s Summer! Time to reboot… refresh… relax… and read something outside the realm of your everyday worklife. Here are a few bookmarks from my vacation week reading, that while outside the box of legal marketing, have some interesting ideas and lessons that apply. I always find it refreshing and inspirational to read information from other niches or industries and apply it to my world. Here are a few you may find of interest too. Enjoy!

Hotels:
Your customers are silently judging you right now

Consumer Goods:
Slideshow: Knowing When It’s Time for a Packaging Makeover
Article: What a Packaging Makeover Can Do For Your Company

Business C-suite:
The Most Dangerous Job in Business
It’s the chief marketing officer. Chances are, yours is just leaving.

Donuts:
Give ‘Em Something To Talk About
Your product may be good, but will it spark a conversation?

Lemonade Stands:
Slideshow: 10 Tips for Creating the Coolest Lemonade Stand Ever

Design Thinking:

CEOs Must Be Designers, Not Just Hire Them

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Posted in Law Firm Marketing, Vacation Files