By subsuming all electronic media, and by placing every recording and playback device at zero functional distance from each other, the Net makes radio and TV transmitters obsolete the moment high-enough-bandwidth wireless connectivity becomes ubiquitous.
We’re one good UI away from the cell phone becoming a radio. (Thanks to the iPhone, it already serves as a TV.) And we’re one smart cell company away from radio- and TV-as-we-know-it from being replaced entirely or from moving up the next step of the evolutionary ladder.
Public broadcasters know that. That’s one reason they now call themselves “public media”, a move that separates the category from its transport methods. It’s also why they’re thinking hard and long about the role their online transmissions and archives play in a world without physical borders. That’s what Michelle’s article is about.
After visiting positive moves made by a number of institutions, Michelle’s final paragraph makes clear that the challenge is only beginning to be met:
|However, despite many positive strides, creators working for public broadcasters still often find themselves at odds with their institutions’ more traditional copyright policies. In-house legal departments can be reluctant to embrace user-generated content, remixes, downloads, and third-party material, and at times, they may endorse restrictive DRM while resisting new and open media formats. As more and more publicly-funded content goes online, it is important enable and empower users, rather than leaving enriching material to digitally decay.|
She could easily have put depressing links behind every one of those “howevers”. If I had more time, I’d do it myself.
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