It’s ‘Take And Give’ For Marketing In Today’s Digital World. By Stephanie Overby in CMO.com. Pull-quote: At the heart of the matter is control. “Something’s happening that [consumers] don’t have full visibility of,” Mooney said. “They want to have a conversation about it.” Indeed, 62 percent of customers expect companies to ask permission before using their digital information, according to the Compass Intelligence survey; 43 percent said they would think better of companies that give them control over data sharing. As usual, we assume that only companies can give control, and that individuals have no control on their own.
The Privacy Generation. By Joshua J. Dyck and Shanna Pearson-Merkowitz in The Pacific Standard. Pull-quote: For the generation that developed their political identities in the wake of 9/11 it appears that their political attitudes have been shaped more by the privacy they were asked to give up after the attacks than by the attacks themselves. Thirty-year-old Edward Snowden is not an outlier; he’s just a public member of his generation.