Ideas

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Just learned from Craig Burton that  Microsoft has killed off Windows Cardspace. Here’s the report from Mary Jo Foley. Here’s the Twitter search. Plenty of pointage to follow there. Here are Mike Jones’ reflections on the matter.

I don’t have time to get my thoughts together on this right now, but here’s my brief take at this early point. As almost always with me, it’s optimistic:

Good.

What mattered most about Cardspace, or about Infocards (the non-Microsoft term) was the selector, which was something that the user operated, that was under user control. As Craig just put it to me on the phone, the selector tells a service that the client is not a machine, that the client has control, that there is human being who makes his or her own choices about identity and other variables that have always belonged under the user’s control, but that the cookie-based system to which the commercial web has been defaulted from the beginning can not recognize.

What we (that is, developers) should do now is look at what Microsoft has abandoned, and use what we can of it to do what Microsoft did not, and apparently will not.

Frankly, for all the great work that Mike, Kim Cameron and other Microsoft folks did in this space, the biggest problem has always been their employer. While Microsoft deserves credit for giving these good people lots of support and room to move — including open source development, no less — the legacy was always there. Microsoft was a hard company for the rest of the world to trust as a leader in an area that required maximum openness and minimum risk that BigCo moves would be pulled. Which is what Microsoft just did.

So let’s move on.

The question on Quora goes, What lessons can be learned from the first browser war between Microsoft and Netscape?

I covered that war when it broke out, more than fifteen years ago. No magazine was interested in my writing then. Blogging was several years off in the future. All we had were websites, and that was good enough. The following is what I put up on mine — in as much of the original HTML as can survive WordPress’ HTML-rewriting mill. I’ll continue below the piece…


MICROSOFT+NETSCAPE

WHY THE PRESS NEEDS TO SNAP OUT OF ITS WAR-COVERAGE TRANCE

By Doc Searls
December 11, 1995

Outline

Wars?

Am I wrong here, or has the Web turned into a Star Wars movie?

I learn from the papers that the desktop world has fallen under the iron grip of the most wealthy and powerful warlord in the galaxy. With a boundless greed for money and control, Bill Gates of Microsoft now seeks to extend his evil empire across all of cyberspace.

The galaxy’s only hope is a small but popular rebel force called Netscape. Led by a young pilot (Marc Andreesen as Luke Skywalker), a noble elder (Jim Clark as Obi-wan Kanobe) and a cocky veteran (Jim Barksdale as Han Solo), Netscape’s mission is joined by the crafty and resourceful Java People from Sun.

Heavy with portent, the headlines tromp across the pages (cue the Death Star music — dum dum dum, dum da dum, dum da dummm)…

  • “MICROSOFT TAKES WAR TO THE NET: Software giant plots defensive course based on openness”
  • “MICROSOFT UNVEILS INTERNET STRATEGY: Stage set for battle with Netscape.”
  • “MICROSOFT, SUN FACE OFF IN INTERNET RING”
  • “MICROSOFT STORMS THE WEB”

The mind’s eye conjures a vision of The Emperor, deep in the half-built Death Star of Microsoft’s new Internet Strategy, looking across space at the Rebel fleet, his face twisted with contempt. “Your puny forces cannot win against this fully operational battle station!” he growls.

But the rebels are confident. “In a fight between a bear and an alligator, what determines the victor is the terrain,” Marc Andreessen says. “What Microsoft just did was move into our terrain.”

And Microsoft knows its strengths. December 7th, The Wall Street Journal writes, Bill Gates “issued a thinly veiled warning to Netscape and other upstarts that included a reference to the Pearl Harbor attack on the same date in 1941.”

Exciting stuff. But is there really a war going on? Should there be?

are the facts?

After reading all these alarming headlines, I decided to fire up my own copy of Netscape Navigator and search out a transcript of Bill’s December 7th speech.

I started at Microsoft’s own site, but got an “access forbidden” message. Then I went up to the internet level of the site’s directory, but found the Netscape view was impaired. (“Best viewed with Microsoft Explorer,” it said.) I finally found a Netscape-friendly copy at Dave Winer’s site. It appears to be the original, verbatim:*

MR. GATES: Well, good morning. I was realizing this morning that December 7th is kind of a famous day. (Laughter.) Fifty-four years ago or something. And I was trying to think if there were any parallels to what was going on here. And I really couldn’t come up with any. The only connection I could think of at all was that probably the most intelligent comment that was made on that day wasn’t made on Wall Street, or even by any type of that analyst; it was actually Admiral Yamomoto, who observed that he feared they had awakened a sleeping giant. (Laughter.)

I see. The “veiled threat” was Bill’s opening laugh line. Even if this was “a veiled threat,” it was made in good humor. The rest of the talk hardly seemed hostile. Instead, Bill showed a substantial understanding of how both competition and cooperation work to build markets, and of the roles played by users, developers, leaders and followers in creating the Internet. In his final sentence, Bill says, “We believe that integration and continuity are going to be valuable to end users and developers…”

Of course, I wish he’d pay a little more attention to Macintosh users and developers, but I don’t blame him for avoiding them. I blame Apple, which dissed and sued Microsoft for years, to no positive effect. Apple played a zero-sum game and — sure enough — ended up with zero. Brilliant strategy.

Think how much farther along we would be today if this relationship was still Apple plus Microsoft, rather than Apple vs. Microsoft.

The truth is that the Web will be better served by Microsoft plus Netscape than by Microsoft vs. Netscape. Plus is what most of us want, and it’s probably what we’ll get, regardless of how the press plays the story.

give a big AND to the Web

So what is the best way to characterize Microsoft, if not as the Heaviest of Heavies?

I think Release 1.0‘s Jerry Michalski gets closest to it when he says: “Microsoft thinks more broadly than any other company about what it’s doing. Its plans include global telecommunications, information creation, applications — even community building.” That tells us a lot more than “Microsoft goes to war.”

Markets are more than battlefields. The OR logic of war and sports get us excited, but tells us little of real substance. For that we also need the AND logic of cooperation, choice, partnership and working together. What we all want most — love — is hardly an OR proposition. Imagine a lover saying “there’s only room in this relationship for one of us, baby.”

But the press is caught in an OR trance. Blind to the AND logic that gives markets their full color, the press reduces every hot story to the black vs. white metaphors of war and sports. Why cover the Web as the strange, unprecedented place it is, when you can play it as yet another story about two guys trying to beat the crap out of each other? Especially when the antagonists are little good guy and a big bad guy?

Look, the Internet didn’t take off because Netscape showed up; and it wasn’t slowed down because Microsoft didn’t. It took off because millions of people added their creative energies to something that welcomed them — which was mostly each other. Death-fight competition didn’t make the Web we know now, and it won’t make the Web that’s coming, either.

That’s because every site on the Web is AND logic at work. So is every vendor/developer relationship that ever produced a product or created a market. So is the near-infinite P/E ratio Netscape enjoys today.

, what IS Microsoft doing?

“Embrace and extend,” Bill Gates called it in his December 7 talk. That’s what he said Microsoft will do with products from Oracle, Spyglass, Compuserve and Sun. Is this an AND strategy? Or is it yet an other example of what Gary Reback, Judge Sporkin and other Microsoft enemies call a “lock and leverage” strategy, intended to drive out competition and let Microsoft charge tolls to every traveler on the Information Highway?

We’ll see.

It should be clear by now that the Web does not welcome OR strategies. Microsoft Network was an OR strategy, and it didn’t work. If history repeats itself (as it usually does with Microsoft), the company will learn from this experience (as Apple learned earlier from its eWorld failure) and move on to do the Right Thing.

Not that most of the press would notice. To them Microsoft is The Empire and Bill is its gold-armored emperor. But reporters are the ones putting clothes on this emperor. To the people who make Microsoft’s markets — the users and developers — “billg” is as naked as a newborn.

Take away the war-front headlines, the play-by-play reporting, the color commentary by industry analysts, the infatuation with personal wealth — and you see Bill as an extremely competitive guy who’s also trying to do right by users and developers. And hiding little in the process. Is he a bully? Sometimes. Is this bad? No, it’s typical of big companies since the dawn of business. It looks to me more like a personality trait than a business strategy. And what makes Microsoft win is far more strategic than personal.

George Gilder puts it this way in Forbes ASAP (“Angst & Awe on the Internet“):

Blinded by the robber-baron image assigned in U.S. history courses to the heroic builders of American capitalism, many critics see Bill Gates as a menacing monopolist. They mistake for greed the gargantuan tenacity of Microsoft as it struggles to assure the compatibility of its standard with tens of thousands of applications and peripherals over generations of dynamically changing technology.

to win users and influence developers

How does Bill express that tenacity? As Dave Winer puts it in “The Platform is a Chinese Household,” Bill “sends flowers.” Bill courts developers and delivers for customers, who return the favor by buying Microsoft products.

Markets are conversations, and there isn’t a more willing conversational participant than Bill. That’s why I’m not surprised when Dave says “the only big company that’s responsive to my needs is Microsoft.” And Dave, by the way, is a pillar of the Macintosh community. To my knowledge, he hasn’t developed a DOS-compatible product since the original ThinkTank.

Users and developers don’t need to hear vendors talk about how much their competition sucks. No good ever comes of it. Is it just coincidence that Microsoft almost never bad-mouths its competition? Though Bill is hardly innocent of the occasional raspberry, he’s a long way from matching the nasty remarks made about him and his company by leaders at Sun, Apple, Netscape and Novell, just to name an obvious few.

It especially saddens me to hear competition-bashing from Guy Kawasaki, whose positive energies Apple desperately needs right now. As a customer and user of both Apple and Microsoft products, I see Guy’s “how to drive your competition crazy” rap as OR logic at its antiproductive worst.

At the opposite end of the diplomacy scale, I like the way Gordon Eubanks of Symantec has consistently been fair and constructive in his public remarks about Bill and Microsoft (and has reaped ample rewards in the process).

What makes markets work is a combination of AND and OR processes that deserve thoughtful and observant journalism. They also call for vendors who can drop their fists, open their minds and look at opportunities from users’ and developers’ points of view. This is how Microsoft came to change its Internet strategy. And this is what makes Microsoft the most adaptive company in the business, regardless of size. No wonder the laws of Darwin have been kind to them.

new breed of life

Urge and urge and urge,
Always the procreant urge of the world.
Out of the dimness opposite equals advance…
Always substance and increase,
Always a knit of identity… always distinction…
Always a breed of life.
—Walt Whitman

Where the language of war fails, perhaps the language of Whitman can succeed.

By the great poet’s lights, the Web is a new breed of life. An original knit of identity. Its substance increases when opposite equals like Netscape and Microsoft advance out of the dimness and obey their procreant urges — not their will to kill.

The Web is a product of relationships, not of victors and victims. Not one dime Netscape makes is at Microsoft’s expense. And Netscape won’t bleed to death if Microsoft produces a worthy browser. The Web as we know it won’t be the same in six weeks, much less six months or six years. As a “breed of life,” it is original, crazy and already immense. It is not like anything. To describe it with cheap-shot war and sports metaphors is worse than wrong — it is bad journalism.

A week after this experience, I went back to Microsoft site and found its whole Internet Strategy directory much more Netscape-friendly and nicely organized. Every presentation is there, including all the slides. Though the slides are in PowerPoint 4.0 for Windows, my Mac is able to view them with the Mac version of the program. [Back to *]

George Gilder’s Forbes ASAP article archives are at his Telecosm site.

Dave Winer’s provocative “rants” come out every few days, and accumulate at his DaveNet site. Check out “The User’s Software Company,” which inspired this essay.


One might look back on this and say “Yeah, but Microsoft still killed Netscape.” I don’t think so. Netscape had many advantages, including one it tried too late to save the company — but not too late to save the browser and keep it competititve: open-sourcing the Mozilla code. Five years after I wrote the above, I wrote a piece in Linux Journal describing Netscape’s mistakes:

For a year or two, Netscape looked like it could do no wrong. It was a Miata being chased down a mountain road by a tractor trailer. As long as it moved fast and looked ahead, there was no problem with the truck behind. But at some point, Netscape got fixated on the rear-view mirror. That’s where they were looking when they drove off the cliff.

Why did they do that?

  1. They forgot where they came from: the hacker community that had for years been developing the Net as a free and open place—one hospitable to business, but not constrained by anybody’s business agenda. The browser was born free, like Apache, Sendmail and other developments that framed the Net’s infrastructure. The decision to charge for the browser—especially while still offering it for free—put Netscape in a terminal business from the start.
  2. They got caught up in transient market’s fashions, which were all about leveraging pre-Web business models into an environment that wouldn’t support them. Mostly, they changed the browser from a tool of Demand (browsing) to an instrument of Supply. They added channels during the “push” craze. They portalized their web site. They turned the location bar into a search term window for a separate domain directory, to be populated by the identities of companies that paid to be put there (a major insult to the user’s intentions). Worst of all, they bloated the browser from a compact, single-purpose tool to an immense contraption that eventually included authoring software, a newsgroup reader, a conferencing system and an e-mail client—all of which were done better by stand-alone applications.
  3. They became arrogant and presumptuous about their advantages. At one point, Marc Andreessen said an OS was “just a device driver”.
  4. Their engineering went to hell. By the time Netscape was sold (at top dollar) to AOL, the dirty secret was that its browser code was a big kluge and had been for a long time. Jamie Zawinski (one of the company’s first and best-known engineers) put it bluntly: “Netscape was shipping garbage, and shipping it late.” Not exactly competitive.
  5. They lost touch with their first and best market: those customers who had actually paid for that damn browser.

So, back to the original question. What have we learned, now that IE is still around, and most of its competitors are either open source or based on open source code? Here’s a quick list:

  1. The browser was never a product in the sense that it’s something that can be charged and paid for as a scarce good. It wanted to be open source in the first place.
  2. The war metaphor is distracting and misleading, even when it’s appropriate.
  3. No browser is even close to perfect, and none will ever be.

Feel free to add more of your own, here or on Quora. (I’m very curious to see how Quora evolves.)

Tags: , , , , , , ,

[2 February update… A new case has come up, of accidental deletion. More details here and here. The company has also updated its community guidelines. It’s still not clear why the company does not save deleted accounts. My provisional assuption is that the reason is legal rather than technical. But I’d love to hear somebody from Flickr (or somebody familiar with their systems) tell me that’s wrong. In any case, deleted accounts should be kept, somewhere, somehow, one would think.]

As of last October, hosted 5,000,000,000 images. I’m approaching 50,000 images on Flickr right now. Sooo… if I lop off a bunch of zeros that comes to… .001% of the total. Not much, but maybe enough to show on their radar.

Here is what I hope they see: some heavy Flickr users are getting worried. Those with the most cause for worry are at the ‘pro’ level, meaning we pay for the service. (In my case, I pay for two of the four at links above). One cause for worry is reports of sudden and unexplained account deletions. The other is the possibility that Flickr might fail for the same reason that, say, is now failing. That is, by declining use, disinterest or mismanagement by the parent corporation, or a decline in advertising revenues.

Of particular interest right now is a report by of Deepa Praveen’s Flickr Pro account deletion. She claims she lost 600 photos, 6,000 emails, 600 contacts, 20,000 favorites, 35,000 comments, 250,000 views and more. “Don’t I deserve a reason before they pressed the DEL key?” she writes.

Of course we only have her side on this thing, so far, so bear that in mind.

Meanwhile the closest thing I can find to an explanation in Flickr’s Help Forum is this thread, which leads me to think the most likely reason for the deletion is that Deepa voilated some term of service. But, I dunno. Maybe somebody from Flickr can explain in the comments below.

Still, even if blame for the deletion ends up falling at least partly on Deepa (which I hope it does not, and have no reason yet to think it should), one’s exposure on Flickr goes up with the sum of photos one puts there. And the greater risk is not of Flickr’s deletion of customers, but of the market’s deletion of Flickr. Because, after all, Flickr is a business and no business lasts forever. Least of all in the tech world.

Right now that world looks to advertising for paying many big Web companies’ bills, and for driving those companies’ valuations on Wall Street and in pre-IPO private markets. Some numbers… The online advertising business right now totals about $63 billion, close to half of which goes to Google. In fact the whole advertising business, worldwide, only comes to $463 billiion. (Sources: and Google Investor Relations.) That’s a lot of scratch, but does that alone justify the kinds of valuations that and are getting these days? A case can be made, but that case is a lot weaker if Facebook and Google remain mostly in the advertising business. Which, so far, it looks like they will.

Wall Street is less enthusiastic about , but still a little upbeat, perhaps because advertising is still hot, and Yahoo still makes most of its money from “marketing services.” Flickr is part of Yahoo. I can’t find out how much Flickr brings in, but I’m curious to know what percentage comes from Pro account subscriptions, versus advertising placed on non-pro account pages.

There are cracks in the edifice of the online advertising. This comScore report, for example, and an earlier one, both show that ‘natural born clickers’ (that is, people who like to click on ads, versus the rest of us) account for a huge percentage of all the clicks on advertising, which pays based on “click-throughs”. Chas Edwards says, “these ‘natural born clickers’ are not the most desirable demographic for most advertisers: They skew toward Internet users with household incomes below $40,000 who spend more time than average at gambling sites and career advice sites.”

Among all the revenue diets a company might have, advertising equates best with candy. Its nutritive value is easily-burned carbohydrates. A nice energy boost, but not the protien-rich stuff comprised of products and services that provide direct benefits or persistent assets. (I can hear ad folk’s blood begin to boil here. “Advertising is nutritive! It delivers lots of positive public and private good!” Please, bear in mind that I made my bones for many years in the advertising business. I co-founded and served as creative director for one of Silicon Valley’s top agencies for many years. My name was on a building in Palo Alto when I did that. I know what the candy is, how it’s made, how easily most companies who use it can get along without it, and how it differs from stuff they can’t get along without.*)

Regardless of whether or not you think the online advertising business is a bubble (which I do right now, but I’m a voice in the wilderness), we should face the fact that we are seriously exposed when we place our businesses and online lives in the hands of companies that make most of their money from advertising, and that aren’t diversifying into other businesses that aren’t based on guesswork.

I just got off the phone (actually Skype) with folks working on a project that examines Facebook. Many questions were asked. Rather than repeat what you’ll hear me say when that show is produced, I’d rather point to one example that should prove at least some of my points: MySpace.

What’s to stop another company from doing to Facebook what Facebook did to MySpace? More to my point, what’s to stop some new owned-by-nobody technology or collection of protocols and free code from doing to Facebook what SMTP, POP3 and IMAP (the protocols of free and open email) did to MCI Mail, Compuserve mail, AOL mail, and the rest of the closed mail systems that competed with each other as commercial offerings? Not much, frankly.

So I think we need to do two things here.

First is to pay more for what’s now free stuff. This is the public radio model, but with much less friction (and therefore higher contribution percentages) on the customers’ side. In  (at the ) we’re working on that with . Here’s a way EmanciPay will help newspapers. And here’s our Knight News Challenge application for doing the same with all media sources. You can help by voting for it.

Second is to develop self-hosted versions of Flickr, or the equivalent. Self-hosting is the future we’ll have after commercial hosting services like Flickr start to fail. Fortunately, self-hosting is what the Web was meant to support in the first place, and the architecture is still there. We’ll have our own Flickrs and Zoomrs and Picassas, either on servers at home (ISP restrictions permitting) or in a server rack at the likes of RackSpace. But somebody needs to develop the software. has been working in this direction for years. Flickr Fan being one example. The end point of his work’s vector is Silo-free everything on the open web. We are going to get there.

Fortunately Flickr has a generous API Garden that does allow the copying off of most (or all) data that goes with your photographs. I’m interested in being able to copy all my photos and metadata off into my own self-hosted system. How much they would welcome that, I don’t know. But their API is certainly encouraging. And I do want them to stay in business. They’ve been a terrific help for me, and many other photographers, and we do appreciate what they’ve done and still do. And I think they can succeed. In fact, I’d be glad to help with that.

But mainly I want them, and every other silo out there, to realize that the pendulum has now swung full distance in the silo’d direction — and that it’s going to swing back in the direction of open and distributed everything. And there’s plenty of money to be made there too.

I think they might also consider going all-pro or mostly-pro. I say that because I’m willing to pay more than I do now, for a serious pro account — meaning one in which I have more of a relationship with the company. When the average price of first-rate cameras and lenses each run well into four figures, paying, say, $100+ per year for hosting of photos and other value-adds isn’t a bad deal. Hell, I used to pay that much, easy, per month, for film processing, back in the last millennium. And I did most of that at Costco.

So here’s hoping we can talk, that Deepa can recover what she’s lost (or at least see a path toward something better than the relationship she had with Flickr), and that the entrepreneurs and VCs out there will start seeing value in new open-Web start-ups, rather than the ad-funded and silo’d ones that are still fashionable today.

[Later (28 January)…] Thomas Hawk reports,

…after getting three previous non-answer emails from them over the past few weeks, this morning they seem to have finally given her an official answer on why her account was deleted.

From Flickr:

Hi there,

Like I said before, we saw behavior in your account that
went against our guidelines and required us to take action –
which was to delete your account. Our guidelines apply to
any and all content you post on Flickr – photos you upload,
comments you make, group discussions you participate in,
etc.

I am afraid I cannot give you any more specific information
than this.

Thank you for your understanding,
Cathryn”

The only problem is though, according to Deepa she said she hasn’t participated in any discussions or group threads in Flickr for over a year. And she felt that her content very much adhered to the Flickr Guidelines.

I assume that Cathryn had no answer, and that this was the best Flickr could do.

I would like to say this is unacceptable, except that it is acceptable. We accept it when we click “accept” to Flickr’s terms of service when we take out an account with them. And Flickr is no exception here. ALL websites and services like Flickr’s have similar terms.

And we can’t expect the sites to fix them. We have to do that, by proffering our own terms.

Which we’re working on. Stay tuned.

*I actually have hopes for advertising — not as the super-targeted, quant-driven, “personalized” stuff that’s all the rage these days; but as a new communications mechanism on the corporate side of real conversational marketing, in which the customer has full status as a sovereign individual, and takes initiative, expresses intentions, and engages through mechanisms he or she controls (and preferably also owns).

Tim Hwang, (aka Broseph Stalin, aka ) father of , mother of (in which I hold a chair, mostly for other people), commissioner of , god of (aka ), former researcher and partner in the firm of (latest case: ), in the cause of Researching Quantized Social Interaction, brings us the first-ever competitive event in the large scale robotic influence of online social groups. .

Specifically,

Teams will program bots to control user accounts on Twitter in a brutal, two-week, all-out, no-holds-barred battle to influence an unsuspecting cluster of 500 online users to do their bidding. Points will be given for connections created by the bots and the social behaviors they are able to elicit among the targets. All code to be made open-source under the MIT license.

It’s blood sport for internet social science/network analysis nerds. Winner to be rewarded $500, unending fame and glory, and THE SOCIALBOTS CUP.

Let the gaming begin.

Bonus link.

Tags:

Although I appreciate being called “smart” (as Hugh MacCleod kindly does here), that adjective has always troubled me, no matter what, or to whom, it’s applied. Two reasons: 1) because I believe smartness is a far more common quality than our bell-curving institutions would have us believe;  and 2) because the label too often serves as a filter for skepticism.

Rather than make a long post about the topic, however, I’ve decided instead to quote a long post from a list I subscribe to. It’s in response to another post citing this Boston Globe piece on on “group IQ”:

It’s a good piece. I wonder if they also studied the collective intelligence of open source development communities, all of which by necessity require intelligent work by everybody involved.

That curiosity aside, my only problem with the piece is the same one I have with all stories of this kind, which is failing to challenge the belief that  individual intelligence — a quality even more kaleidoscopic than one’s own DNA chain — can be measured and expressed mathematically, as a “quotient.”

IQ testing — and the belief that each of us possesses a fixed quality called “IQ” — is a relic of eugenics: the long-discredited ideal of assisting human evolution through selective breeding. IQ testing was invented by Lewis Terman, a famous proponent of eugenics, early in the last century <http://en.wikipedia.org/wiki/Lewis_Terman>, and persists in spite of abundant sources of discredit to its base assumptions.

Let me tell you about somebody. His IQ score in kindergarten was high enough to put him in the “fast” group, where he remained until the 6th grade, at which point he so hated school that he barely participated. His IQ score had also declined over that same stretch — so far, in fact, that his teacher wanted to kick him out of the class for being too dumb, and insisted that the kid be re-tested. The kid did well enough on the test to stay in class, but tanked on all standardized tests, year after year… to the point where, at the end of the 9th grade, the school put him on a track toward a “vocational” high school to learn a “manual” skill or two.

The kid’s parents believed the kid was actually smart, however, and enrolled him in what might be called a “correctional” high school. Here the kid continued to do poorly, earning a diploma by the slimmest of margins. His SAT scores at best matched the national mean. So the family found a good-enough college in the South that was willing to take him. There he also got awful grades, advancing to his sophomore and junior years by earning the lowest possible grade point average, to a 1/100th of a point, each time.

Through all that schooling, only one teacher believed in the kid. That was his 11th grade English teacher, who said the kid had writing ability, and once read one of the kid’s humorous pieces aloud to the class. From that point forward the kid became more and more of a writer, so that when he moved to a major in philosophy, as a junior in college, he could finally put his original writing and thinking to work.

Not that his grades were great after that. He hit the dean’s list one semester, but that was it. He got out in four years and went on to many kinds of work after that, all involving writing, plus three other qualities his friends in school valued, even if the schools  themselves did not: insight, a skepticism toward prevailing beliefs, a a sense of humor. Those are what earned him a living for the next forty-plus years, by the end of which he had also earned fellowships with a couple of brand-name universities.

So let’s go back to the IQ part of this story. This kid’s mother happened to be a teacher in the same grade school system, and knew all his scores, including IQ tests. Turns out the kid’s known IQ scores had an eighty point range. They measured nothing other than success at solving a series of puzzles on a given day.

In case you hadn’t guessed by now, that kid was me. One of the things I learned back in those years of hating school (though still learning plenty) was that every human being is different, and that this difference is the most human of natures. I also learned that genius is common, and that all of us bring unique and valuable qualities to our collective tables.

It is these differences that matter most for groups as well as for individuals. And these differences, at their best, are beyond measure.

Doc

While we’re on the subject, a bonus link.

And Happy New Year. (Maybe I’ll run into one of ya’ll at FirstNight in Boston, where I’m headed right now.)

Here’s what one dictionary says:

World English Dictionary
privacy (ˈpraɪvəsɪ, ˈprɪvəsɪ) [Click for IPA pronunciation guide]
n
1. the condition of being private or withdrawn; seclusion
2. the condition of being secret; secrecy
3. philosophy the condition of being necessarily restricted to a single person

Collins English Dictionary – Complete & Unabridged 10th Edition
2009 © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009

I especially like that last one: restricted to a single person. In the VRM community this has been our focus in general. Our perspective is anchored with the individual human being. That’s our point of departure. Our approach to privacy, and to everything else, starts with the individual. This is why we prefer user-driven to user-centric, for example. The former assumes human agency, which is one’s ability to act and have effects in the world. The latter assumes exterior agency. It’s about the user, but not by the user. (Adriana Lukas unpacks some differences here.)

But this is a post about privacy, which is a highly popular topic right now. It’s also the subject of a workshop at MIT this week, to which some friends and colleagues are going. So talk about the topic is one thing that makes it front-burner for me right now. The other thing is that it’s also the subject of a chapter in the book I’m writing.

My argument is that privacy is personal. That’s how we understand it because that’s how we experience it. Our minds are embodied, and we experience privacy through our bodies in the world. We are born with the ability to grab, to hold, to make and wear clothing, to build structures that give us boundaries and spaces within which we can isolate what are our concerns alone.

Privacy requires containment, and concept of a container is one of our most basic, and embodied. Here’s George Lakoff and Mark Johnson in Philosophy in the Flesh:

Our bodies are containers that take in air and nutrients and emit wastes. We constantly orient our bodies with respect to containers—rooms, beds, buildings. We spend an inordinate amount of time putting things in and taking things out of containers. We also project abstract containers onto areas in space, when we understand a swarm of bees being in the garden. Similarly every time we see something move, or move ourselves, we comprehend that movement i terms of a source-path-goal schema and reason accordingly.

I don’t think privacy itself is a container, but I do think the container provides a conceptual metaphor by which we think and talk about privacy. I also think that the virtual world of the Net and the Web—the one I call the Giant Zero—is one in which containment is very hard to conceive, much less build out, especially for ourselves. So much of what we experience in cyberspace is at odds with the familiar world of physical things, actions and spaces. In the absence of well-established (i.e. embodied) understandings about the cyber world, there are too many ways for organizations and institutions to take advantage of what we don’t yet know, or can too easily ignore. (This is the subject, for example, of the Wall Street Journal’s What They Know series.)

That’s where I am now: thinking about containers and privacy, but not with enough help from scholarly works. That’s why I’m looking for some help. One problem I have is that the word privacy appears on every Web page that has a privacy policy. There are too many false radar images in every search. Advanced searching helps, but I can’t find a way to set the filter narrowly enough. And my diggings so far into cognitive science haven’t yet brought up privacy as a focus of concern. Privacy shows up in stuff on ethics, politics, law and other topics, but is not a subject in itself — especially in respect to our embodied selves in this cyber world we’re making.

So, if anybody can point me to anything on the topic, I would dig it very much. Meanwhile, here’s a hunk of something I wrote about privacy back in September:

Take any one of these meanings, or understandings, and be assured that it is ignored or violated in practice by large parts of today’s online advertising business—for one simple reason (I got from long ago): Individuals have no independent status on the Web. Instead we have dependent status. Our relationships (and we have many) are all defined by the entities with which we choose to relate via the Web. All those dependencies are silo’d in the systems of sellers, schools, churches, government agencies, social media, associations, whatever. You name it. You have to deal with all of them separately, on their terms, and in their spaces. Those spaces are not your spaces. (Even if they’re in a place called . Isn’t it weird to have somebody else using the first person possessive pronoun for you? It will be interesting to see how retro that will seem after it goes out of fashion.)

What I’m saying here is that, on the Web, we do all our privacy-trading in contexts that are not out in the open marketplace, much less in our own private spaces (by any of the above definitions). They’re all in closed private spaces owned by the other party—where none of the rules, none of the terms of engagement, are yours. In other words, these places can’t be private, in the sense that you control them. You don’t. And in nearly all cases (at least here in the U.S.), your “agreements” with these silos are contracts of adhesion that you can’t break or change, but the other party can—and often does.

These contexts have been so normative, for so long, that we can hardly imagine anything else, even though we have that “else” out here in the physical world. We live and sleep and travel and get along in the physical world with a well-developed understanding of what’s mine, what’s yours, what’s ours, and what’s none of those. That’s because we have an equally well-developed understanding of bounded spaces. These differ by culture. In her wonderful book , Polly Platt writes about how French —comfortable distances from others—are smaller than those of Americans. The French feel more comfortable getting close, and bump into each other more in streets, while Americans tend to want more personal space, and spread out far more when they sit. Whether she’s right about that or not, we actually have personal spaces on Earth. We don’t on the Web, and in Web’d spaces provided by others. (The Net includes more than the Web, but let’s not get into that here. The Web is big enough.)

So one reason that privacy trading is so normative is that dependency requires it. We have to trade it, if that’s what the sites we use want, regardless of how they use whatever we trade away.

The only way we can get past this problem (and it is a very real one) is to create personal spaces on the Web. Ones that we own and control. Ones where we set the terms of engagement. Ones where we decide what’s private and what’s not.

For a bonus link, here’s a paper by Oshani Seneviratne that was accepted for the privacy workshop this week. It raises the subject of accountability and proposes an approach that I like.

Balk Friday

Yesterday’s paper came late. Guess it was too heavy. The thing weighed about four pounds, most of which was advertising for sales today, Black Friday, the first day of the Christmas Shopping season. Buy Now and Save! Celebrate the birth of the Savior by spending big, in herds.

We were at a house with TV for Thanksgiving yesterday. There on the flat screen I saw news coverage of people huddled on sidewalks, awaiting rain overnight and store openings in the morning. I guess those people are grazing on savings in those very stores right now.

One sane alternative is to join in celebration of Buy Nothing Day. It’s today in the U.S. and tomorrow elsewhere. BND is part of AdbustersCarnivalesque Rebellion, the idea behind which is to “shut down consumer capitalism for a week”. Today is the culmination of that.

About Adbusters: “We are a global network of culture jammers and creatives working to change the way information flows, the way corporations wield power, and the way meaning is produced in our society.” My work kinda fits that description, but my means toward the same ends are different. Adbusters is at war with captialism, and I’m not. I just think that the demand side of the market has never been properly equipped — and that once it is, we won’t need the war, because the system will reform itself. We’ll discover that it’s possible to prosper and improve our lives and the world by actually relating, rather than by controlling from one side or rebelling from the other.

But, each to their own. I’m glad Adbusters is out there and has a sense of humor about what they’re doing. And hey, think about how much you’re actually saving by spending nothing today.

Smart people SLEEP LATE yells the headline of this opinion piece in the Winnipeg Free Press. It begins,

Sleep is a fundamental component of animal biology. New evidence confirms that, in humans, its timing reflects intelligence. People with higher IQs (intelligence quotients) tend to be more active nocturnally, going to bed later, whereas those with lower IQs usually retire to bed sooner after nightfall.

Let’s stop right there and ask a few questions:

  • Does each of us actually have a “quotient” — a sum — of intelligence?
  • Is intelligence actually measurable as a sum?
  • Do you believe you have an IQ? Do you know what it is?
  • Would you be willing to share your IQ scores? Why? Or why not?

I took many IQ tests during my years in school. And since my mother taught in the public school I attended through the 9th grade, she had access to all my records. Between those and others I’ve seen, my known IQ scores have an eighty point range: from quite smart to quite dumb. Those scores are among the many facts that convinced me long ago that IQ testing is meant mostly for one thing: ranking people. It’s made to privilege some, to keep privileges from others, and to move the rest as a herd through school or some other system. It legitimizes the arbitrary sorting of human beings into castes based on poor measures of one quality that makes each of us very human, and therefore also very different from every other human being. In a cruel way, it seeks to measure the immeasurable, and to sort us out accordingly.

IQ testing became popular in an age when eugenics was still taken seriously: when it was assumed by privileged populations that races and ethnic groups differed by intelligence and other measures. Today we go out of our way to avoid that kind of thinking, at the official level. But the proclivity persists. Assuming that people have an IQ — intelligence measured as if by a thermometer — is still more than common, despite abundant evidence to the contrary. That’s what we see in reports like the quoted one above.

So here’s my advice to anybody writing about the topic: recognize that IQ is a one-time score on a test, not a true measure of the very human and highly arcane personal quality we call intelligence. Don’t say “Those with higher IQs.” Say “Those with higher IQ scores.” The difference is between humanity and that which seeks to replace it with a number. It should help to think about the harms caused by the latter.

I lost my Sprint data thing and my smartphone is getting dumber by the second. (In fact, I’m on my way to trade it in.) So the only way I can get online from the road right now is by stopping at a Panera Bread, which has slow but free wi-fi. The kid is with me and just bought a roll for us to share while I let ya’ll know that I’ll be on Tummelvision live at 8pm tonight Eastern, 5pm Pacific, 0100 Greenwich.

If you’re not hip to Tummeling, find out more here. Tummelvision is the brainthing of Heather Gold, Deb Schultz and Kevin Marks, three excellent folks I’ve known for years. In the last few of those, Kevin and Deb have both been involved with ProjectVRM and its immodest ambitions as well.

Should be a fun conversation. Hear you there.

If you want to know what data you’re sharing — without (thus far) knowing about it — on Facebook, ISharedWhat.com is the way. You run it as a simulator and what’s what.

It was developed by Joe Andrieu, a stalwart contributor of wisdom and code to the VRM community, and has been covered by and tweeted by the Wall Street Journal’s @WhatTheyKnow.

It’s what we call a fourth party app, meaning it performs as an instrument of your intentions, rather than a seller’s or a site operator’s. Check it out and give Joe feedback.

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