Archive for August 8th, 2006

You Didn’t See It Here

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For the past several years we have included
an extra unit in our Business Classes when we are dealing with Marketing
– Product
Placement. It seems that brand name products are popping up EVERYWHERE;
not just in movies, but on TV, in magazines, on the streets and in
internet video. These days every major consumer product company has
a director of product placement. actively looking for hip, cutting
edge venues to showcase their products.

As usual, we prefer to do things a little diffently.
Building on our blood oath to never, under any circumstances, mention in
our blog our job, or our employer, or our colleages, or our students,
past present or future, or in fact anything related to our employment,
we have decided to expand on that little pledge, for a price.

Yes, trailblazer that he is, the Dowbrigade will promise
NOT to mention, lampoon, lambast, or otherwise blog about, your company,
your product, or in fact you yourself, for the low, low yearly payment
of $50 (US, payable in three easy instalments of S16.99, no money orders
please).

If this works, we may have invented a whole new industry….

Virtually the Same

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A
California company owned by the data storage giant EMC Corp. has unveiled
software that lets Apple Computer Inc.’s Macintosh machines run Microsoft
Corp.’s Windows software, side-by-side with Mac programs.

VMware Inc., of Palo Alto, is demonstrating
the software at Apple’s annual developers conference in San Francisco. VMware
hasn’t given the product a name, or decided on a price. But it plans to offer
a beta
version, available for downloading from the Internet, before year’s end.

from the
Boston Globe

The usually reliable
Hiawatha Bray reports on atrailbreaking new product to allow owners
of the new Intel Macs to run OSX, Windows and Linux at the same
time!

But wait a minute…..this sounds familiar.
Our memory is slightly short of
photographic, but we seem to remember….

Personal Technology column looks at Parallels
Desktop for Ma
c, which allows users of Apple Macintosh computers to run the
Windows and OS X operating systems at the same time; finds that the product works
very well, despite some drawbacks; Parallels Desktop goes on sale June 15 for
$79 at the developer’s Web site, parallels.com.

from the Washington Post, June 15,
2006

Actually, InfoWorld already has a nice article
comparing the two products….

Parallels already has a huge head start as it already has a product out and in
the field. They also have their product in brick and mortar store locations,
such as the Apple Store. And they went through a very impressive beta cycle with
Mac owners, asking for input and feedback as to what features should be in the
product. Is their headstart enough? Or will people wait for VMware’s product
to come out of beta?

Ladies and Gentlemen, You are Floating in Space

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AMSTERDAM (Reuters) – A young Dutch architect has
created a floating bed which hovers above the ground through magnetic
force and comes with a price tag of 1.2 million euros ($1.54 million).

Janjaap Ruijssenaars took inspiration for the bed — a sleek
black platform, which took six years to develop and can double as a dining
table or a plinth — from the mysterious monolith in Stanley Kubrick’s
1968 cult film "2001: A Space Odyssey."

"No matter where you live all architecture is dictated by gravity.
I wondered whether you could make an object, a building or a piece of
furniture
where this is not the case — where another power actually dictates the
image," Ruijssenaars said.

"Magnets built into the floor and into the
bed itself repel each other, pushing the bed up into the air. Thin
steel cables tether the bed in
place.

"It is not comfortable at the moment," admits Ruijssenaars,
adding it needs cushions and bedclothes before use.

Although people with piercings should have no problem sleeping on the
bed, Ruijssenaars advises them against entering the magnetic field between
the bed and the floor.
They could find their piercing suddenly tugged toward one of the magnets.

from Reuters