New slogan for Volkswagen?

It’s September and showrooms are filled with 2018 cars (“spend $50,000 on an asset that will become worthless if there are big advances in battery or self-driving technology”).

Volkswagen has had some PR problems lately. What about a new slogan for them that is alliterative and covers the high points of their history?

My proposal:

Hitler, Hippies, Hidden software

Readers: Any better ideas?

13 Comments

  1. Suzanne Goode

    September 6, 2017 @ 12:29 pm

    1

    wouldn’t be funny to an environmentalist couple (her father is the famous Paul Ehrlich whose theories are in line with Thomas Malthus) who own 2 VW diesels from circa 2010 (and one of them is Jewish).

  2. Zapiens

    September 6, 2017 @ 12:39 pm

    2

    Ein union, ein Trump, ein wagen.

    Oil mit uns.

  3. Zapiens

    September 6, 2017 @ 12:40 pm

    3

    Diesel uber alles.

  4. paddy

    September 6, 2017 @ 2:48 pm

    4

    Steel, Soft surfaces, Software

  5. Anonymous

    September 6, 2017 @ 3:56 pm

    5

    People’s wagon from Hitler to fake emission data.

  6. the other Donald

    September 6, 2017 @ 4:52 pm

    6

    Blood, Soil, Land, and NOx

  7. wally

    September 6, 2017 @ 5:53 pm

    7

    NOx your father’s Volkswagen!

  8. Demetri

    September 6, 2017 @ 10:22 pm

    8

    @Wally
    How about:

    NOx your fatherland’s Volkswagen!

  9. wally

    September 6, 2017 @ 11:01 pm

    9

    @D: strongly concur

  10. Jay C.

    September 7, 2017 @ 1:56 am

    10

    How come Takata airbags kill people and nobody goes to prison but an engineer optimizes a software loop and he gets 40.months?

  11. George A.

    September 7, 2017 @ 9:38 am

    11

    @Jay C. Takata’s airbags issue was not intentional, VW’s “engineer optimizes a software loop” was intentional.

  12. Dennis Doughty

    September 7, 2017 @ 9:41 am

    12

    Nothing beats “If Ted Kennedy drove a Volkswagen he’d be President today.” http://wwwcdn.printmag.com/wp-content/uploads/vw.jpg

  13. DaveD

    September 7, 2017 @ 11:58 am

    13

    Fahrverschmutzen?

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