The Honda Accord Hybrid is out

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Honda yesterday announced that it was discontinuing it Accord Hybrid, due to poor sales.  Unfortunately Honda has only sold 25,000 Accord hybrids since it was launched in 2004, compared with Toyota’s Prius hybrid, which has sold 729,800 units since 1997.  Much of this is due to the fact that hybrids tend to be more popular with smaller model vehicles, where the mileage improvements are dramatic.  Specifically, the Prius and Civic hybrid deliver as much as 50 miles per gallon and often more, depending on conditions, but the Accord hybrid delivered less. 

Honda plans to continue selling its hybrid Civic, which has sold 153,000 since hitting the market in 2001.  It is good to hear that Honda is still committed to hybrid technology, as the market opportunities in hybrids begin to become more clear.

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2 Comments

  1. 52 »

    June 7, 2007 @ 5:31 am

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    […] The <b>Honda</b> Accord Hybrid is out […]

  2. John Brown

    July 3, 2008 @ 7:48 pm

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    For less money you could buy a brand new I4 Accord, and gas mileage is about the same.