I like following Paul Greenberg’s blog, which focuses on what he calls CRM 2.0. He’s hip to VRM, calls it a “labor movement for customers”, and kindly lists it as one of the developments to watch (or places to watch for developments) in 2009.
Here he ists CRM companies to watch for in 2009. Before reading that list, I had barely heard of any of them. Mostly I’ve been looking at big companies like Oracle, Salesforce and Microsoft and SAP.
So now I’m wondering which, if any, of these companies (including Oracle and the rest) are following VRM and might like to work with us on customer-side tool development.
Meanwhile, it’s interesting to see what’s hapening with the CRM entry on Wikipedia. The 11:10, 19 January 2009 was the last to include a “Market Structure” section with a table of companies, which I found quite helpful. The next version, 06:43, 20 January 2009, by 18.104.22.168, cut most of that section out, and considerably shortened the entry.
Here’s a comparison. I think somebody is working on the entry as I write this. If they’re following this, it would be nice to get the missing table back. (My MediaWiki editing skills aren’t up to it, and I don’t feel qualified to do it anyway. Just watching along here.)