Our Narrowcasting Future

I’m finally going to sit down and watch PBS’ Frontline show, The Persuaders about the the trend away from mass advertising toward narrowcasting and new ways corporations get you to buy soap and candidates. View the full program online.

My earlier thoughts on mass vs. narrow here.

When you cite your own prior blog is that “bloggerbation?” What do you think Word Spy?

Share this post...Tweet about this on TwitterShare on LinkedInShare on FacebookShare on Google+Email this to someone
Posted in New Media / Internet