Newspapers deserve to lose their classified ads


Or at least, the Boston Phoenix does, until it fixes its website! I went to Classified/Real Estate/Boston/Sublets (and remember this is a Boston-based paper).  Look closely at the first results I got. They’re ALL for apartments in the beautiful state of Arizona (Conspiracy theorists will ask if the McCain campaign might be behind this?). And they all have the same New Jersey phone number, which appeared in dozens more ads, including some describing apartments in Cambridge and Boston.  It was too late in the day for me to stomach calling it to see what they would try to sell me.

I know the classifieds are free, but so is Craigslist, and they’ve figured out how to keep the spam down (note that the Phoenix’s “report this ad” link doesn’t actually let you do that, it takes you back in to the classifieds).

Tags: advertising, spam

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